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Search Engine Optimization (Search Engine Positioning)

We offer services that will help increase your visibility on the Internet by working to achieve a higher ranking on major search engines such as Google, Yahoo, and MSN. A web site that is optimized for search engines will increase the amount of leads your business receives online. If your web site is not optimized, then your web site is not offering you full value.An image of a notebook with 'Google' written across

Our service uses proven, proper, ethical methodologies unlike a lot of services that try to offer a quick fix. Quick fix solutions are extremely temporary, if they even work at all. Proper optimization takes a calculated strategy which may differ from one business to another.

Search Engine Optimization Methods

HTML/XHTML Review

A poorly coded page may affect search engine rankings. For example, TITLE tags and META tags may not be properly utilized. Also, web editors like Microsoft's FrontPage may place 'junk' code in web pages that may prevent higher rankings. Also, it is important that your site is in compliance with accessibility standards and CSS2. Once we modify your code, you will increase in search engine result pages.

Keyword Analysis

We will research the keywords that are most important in attracting prospects to your web site. Without the proper keywords, your web site will be more difficult to find on search engines.

Web Site Content Optimization

In addition to presenting your web site visitors with content that they find valuable, content plays a major portion of how your web site is ranked. For example, the most popular keywords should show up in your web site content. This helps achieve a better search engine ranking. There are other techniques that help improve your content for better search engine placement.

Link Management

An important approach to getting a higher search engine ranking is to find other web sites that will link to your site. We will research and add links from other web sites to boost your web site's ranking.

Search Engine Submission

We will submit your web site to many search engines, directories and indexes.

Benefits

By optimizing your web site for search engines you will clearly increase your visibility, and marketability of your web site to improve the amount of prospects who are looking for your type of service or product on the Internet.

You will:

  • Expand your market
  • Greatly improve your traffic from search engines
  • Increase the quality of your visitors
  • Improve the conversion of visitors to sales

What We Won't Do

  • Promise a ranking - certain keywords are highly competitve and dfficult to achieve a high ranking
  • Use hidden text to boost search engine results
  • Offer incoming links from link exchange programs which can hurt you more thanhelp you
  • Use deceptive re-directs
  • Create misleading or deceptive content

Contact OptimalWebSite.com for a Free Consultation

Give us a call at 301.954.4534, or send us an email if you have any questions.

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